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Nikita Aggarwal

Transgender businesswoman and reality TV star Anne Jakkaphong has acquired the Miss Universe pageant

Updated: Sep 9, 2023

The CEO of the Thailand-based JKN Global Group, Anne Jakkaphong Jakrajutatip, is the first woman to run a major beauty pageant company.


The Miss Universe Organization was purchased by a Thai entrepreneur and transgender rights activist for $20 million, making her the first woman to hold ownership of the international beauty contest in its 71-year existence, according to her firm.


The CEO of the media company JKN Global Group in Thailand, Anne Jakkaphong Jakrajutatip, is well-known in her own country owing to her appearances on regional editions of "Project Runway" and "Shark Tank." She also contributed to the creation of the organisation Life Inspired for Transsexual Foundation.

The Miss Universe brand was purchased by her organisation, according to Jakrajutatip, and it is a "strong, strategic addition to our portfolio."


According to a news release, "We aspire not just to maintain its legacy of giving a platform to enthusiastic people from different backgrounds, ethnicities, and traditions, but also to evolve the brand for the future generation."


From 1996 through 2015, former president Donald

Trump co-owned The Miss Universe Organization,


which Endeavor's IMG acquired in 2015. Paula Shugart, the organization's president, and Amy Emmerich, its current CEO, will continue to lead the organisation.


Following the agreement with the JKN Global Group, Endeavor President Mark Shapiro issued a statement in which he expressed his pride at the organization's progress toward creating a more effective platform that allows women to accomplish both their professional goals and their cause-related activities.


After a prolonged era of co-ownership between NBC and Donald Trump, the Miss Universe pageant, along with its sister pageants Miss USA and Miss Teen USA, have all changed hands numerous times in the past ten years. Trump's comments on Mexicans during his presidential campaign prompted NBC to break all links with his enterprises in 2015 and sell their ownership to him. Trump then sold the pageants to the media and talent relations holding company Endeavor.

A few contenders used the stage for social activities during the Miss Universe pageant last year, which had one of the most inclusive runways ever. During the national costume section of the evening, Miss Singapore Bernadette Belle Ong made a lasting impression by stunning in a long red and white cap with the words "Stop Asian Hate" written across the back. Similar appreciation was also given to Miss Canada Nova Stevens for her Wakanda-inspired attire, which was described as a "battle for equality" and featured full-body armour and a shield that stood for "strength and resistance."

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